Data-Driven Video Content Creation with AVICA

Originally published on LinkedIn.

Recent decade was almost definitely driven by AI technologies and tools development and finding applications for B2C and B2B purposes. There is no doubt that plenty of them are already on the market with hundreds of different-purpose AI models (working with text, sound, graphics and video content) and thousands of applications and attempts to make the technology available for users.

Despite the number of applications and huge potential to do things which one could not imagine even a few years ago, most of them are mostly relevant for B2C use cases when users can invest their time to work with models, prompts and quality checking of the results. Good examples for that could be AI tools for graphics and video (mostly showing up just recently) manipulation or generation based on prompts.

One may ask - how that could be made part of B2B applications or enterprise workflow. Our answer would be that it is only possible within data-driven processes. It means if you have the data pipelines for your products, marketing campaigns, clients, events, news they can be used to assemble dynamic data-driven and context aware prompts for one or several AI tools. Modern techniques (such as RAG - retrieval augmented generation) allow also to make your broad context (e.g. your company market, technologies, marketing concepts) to be used to augment general purpose AI tools (like LLMs for example).

IN4COM GmbH offers platform AVICA ( https://avica.cloud ) which implements this concept for data-driven automated video content production oriented for B2B / enterprise purposes. You can use your data to automatically create diverse videos using our concept of data-driven dynamic storytelling for many different business domains and use cases.

AVICA platform use cases

AVICA platform allows you to create videos at any scale and with costs up to 100-times cheaper compared to manual work. You can do it with both standard elements (combining graphics, texts, video fragments and audio tracks) and effects or add AI tools augmentation for content transformation or generation purposes (for example: translation, text-to-speech transformation, graphic elements generation etc.). Diagram below illustrates AVICA platform technical architecture used for that:

AVICA data-driven architecture

Initial setup takes only a few days with data integration and storytelling templates setup. AVICA also supports scheduled automatic updates of the content based on defined changes in source data (for example product price change).

Get in touch with us and build your quality video content at scale and with low cost!

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